FloorGraphics
Net Media Rates
(Based on single market coverage. Ask your representative about multi-market discounts.) |
| Qty. |
3 months |
6 months |
12 months |
| < 50 |
$190 |
$135 |
$125 |
| 50-100 |
$165 |
$115 |
$105 |
| >100 |
$140 |
$95 |
$85 |
*Prices subject to change. Please contact POP Grafx for a quote. Does not include printing.
**Download a PDF copy of the price sheet.
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Case Study
California Avocado Commission (CAC)
In Spring of 2008, the Commission needed help placing floor graphics at grocery stores in Latin neighborhoods throughout Texas and Southern California. These small to midsize grocers serve a Spanish speaking audience – the exact target market desired by the CAC.
PopGrafx went into these markets and developed a customized FloorGraphics program
that covered over 500 grocers offering avocados. Graphics were placed in front of complementary products such as tortilla chips, bread and other snack items to drive increased sales and interest in California avocados.
Castrol Motor Oil
MindShare Media needed help placing floor graphics for Castrol at auto stores in the Dallas
and San Diego markets. Because stores like AutoZone, O'Reilly and Car Quest are not covered by the national floor graphic companies that focus on large grocery chains, the automotive stores MindShare wanted to target were a natural for our POP Grafx team. We went into these markets and delivered a customized FloorGraphics program that covered well over 200 automotive locations. We were even able to place FloorGraphics in military
bases in both markets.
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